I had a phone consultation with a client who was working multiple part-time jobs while searching for a single, better-paying job. The conversation went something like this:
Question: “Do I really need a cover letter?”
Answer: “Yes, if you want to make a good first impression,” I replied. “A cover letter is an opportunity to introduce yourself and express your interest in the position. In a cover letter, you can mention talking points that are not normally included in a resume.”
Question: “Can I create a generic cover letter?”
Answer: “Situation-specific cover letters get better results.”
Question: “What do you mean?”
Answer: “Cover letters are like t-shirts. One-size doesn’t fit all. Generic, templated letters give the prospective employer the wrong impression that you are sloppy or insincere. For optimal results, write a strong letter of interest.”
Question: “I’m overwhelmed. Where do I start?"
Answer: "Consider your audience."
Here are a few ideas for cold call letters:
Keep your cover letter concise and to the point.
Customize a lean cover letter focused on the employer’s needs.
At Written by a Pro, we offer cover letter and resume review services, professional writing services, and job search strategies to help you land your dream job fast!
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Austin Farmer, graphic artist, is a graduate of Savannah College of Art and Design where he majored in Industrial Design and minored in Architecture. Austin creates marketing materials for businesses and uses his artistic and musical talents to enhance the worship service at Compassion Church. He also draws exquisite portraits! Austin's favorite Scripture passage is Isaiah 12:2.